The past several years has seen only increasing number of IM marketers using WordPress as their platform of choice. There are a multitude of rationales for employing WordPress. There's no charge to use it, and it's a simple to customize and use. It never hurts to know CSS or HTML, but it's not necessary with WordPress. You don't need to spend a lot of money on an expensive template. If you use plugins, and you should, then you'll be able to do whatever you want with your site. Choosing the best and most effective plugins for you online business is important. Here are the top WordPress Plug-ins for internet marketers.
Widget Logic is a plugin that is just a great one to have. You should know that, besides plugins, WordPress makes use of widgets that are plug and play type additions. If you want to control how your widgets look on your site, then Widget Logic will help you do that. You just decide how you want particular pages, such as contact or disclaimer, to be accessible from any page you decide.
Your widget's appearance can be completely customized to suit your tastes. This provides a dynamic air and helps to break things up a little bit for your readers. So using this will make your site look more interesting and you'll be happy to design it the way you prefer. If your site calls for using a lot of images, then SEO Friendly Images is for you. You already know how important it is to make sure that the text of your website has been optimized for the search engines. You'll also help your rankings if you do image optimization on your site/blog. You can quickly add your image ALT and Title tags to all your images. It will auto detect any image that is lacking the proper tags, and it will set them according to your specs. So if you're going to use images heavily, then this will help save you some time.
Google Analyticator is a must have for every internet marketer. No need to play around with messy code, you can easily track your visitors with this. There's a lot of consensus that claims the most accurate stats for your site are provided by Google Analytics. But naturally you'll need to actually use it in order to benefit from it. With other applications, if you forget to insert the tracking code, it won't ever work, so you need to use it important for it to work. But guess what - the Google Analyticator makes all that mess go away because there's NO code to install!
Wordpress is a fantastic content management system. No matter what your website needs are: blog, landing page, squeeze page, opt-in page, business site, etc, WordPress can get it done for you. As you know by now, it can be customized and its functions altered with plugins. For IM marketing, those are the qualities you're looking for websites. So with all of these features and benefits, this may be exactly what you need.